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ASTD 2007 International Conference & Expo


Transforming Frontline Performance with Podcasting

Session #: 337-M111
Presenter(s): Anders Gronstedt
Session Length: 1:15 hr.
Event: 2007 ASTD International Conference & Expo
Date: June 3-6, 2007

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Thanks to this iPod-driven phenomenon of podcasting, employees can now listen and learn while driving to work or working out on the treadmill. Learning organizations are already reaping the benefits of the explosive popularity of iPods and other MP3 devices, and employees are seizing the opportunity to learn anywhere and any time. The speaker will present success stories from such leading corporations as EMC, Xerox, IBM, and Prentice Hall, and explain how podcasting, blogs, and RSS feeds facilitate ongoing communication and reinforcements of skill. He will compare companies that are using podcasting for time-shifted lectures, with success stories of companies that are catering to the pod-generation with edgy "edutainment. The integration of podcasts with blogs builds an engaging online community and helps transform the podcast into a two-way, listener-driven medium. You will listen to excerpts of audio podcasts that are both informative and entertaining, and watch examples of video podcasts that are revolutionizing mobile learning. Cases will range from more traditional approaches of using podcasts to complement instructor-led training, to fully integrated next-generation blended learning strategies of blogs, online gaming, and wireless technologies. This new wave of online and mobile tools are driving ever-greater levels of employee productivity. This session is designed for everyone from the novice who wants to learn what all the fuss is about to the seasoned pros who want to take their casts to the next level. It will take you from the strategic role of podcasting, to practical implementation steps and technical requirements, all illustrated with case studies and examples of companies that are already reaping huge ROI from their podcast strategies."



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