The presenter will cover the tips and techniques for evaluating hard and soft data from surveys, interviews, and focus groups. It explains how to convert opinions, comments, and discussions into a format that lends itself to measurement techniques. It takes the mystery out of statistics. \x0D\x0A

\x0D\x0ALearning Objectives - Evaluate data from surveys, interviews, and focus groups Convert soft data into hard data Analyze both hard and soft data \x0D\x0A