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Creating Engagement: The Mutual Contribution to Growth

Session #: 335-3205
Presenter(s): Daisuke Kawaguchi, Yosuhiro Yoshizawa, Emi Hotta
Session Length: 1hr. 15min.
Event: 2005 ASTD Annual Convention
Date: June 4 - 9, 2005

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Due to the growing importance of attracting, retaining, and motivating human capital, "engagement" is becoming an important keyword for companies all over the world. In this session, the concept of engagement will be introduced, along with a framework to create engagement. This will be provided with real data from engagement surveys and examples of Japanese organizations using this framework.

Learning Objectives - Apply the framework to create engagement in your organization Use the concepts of the new relationship between organizations and employees Apply the data of Engagement survey results in Japanese companies to your own project



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